Bum marketing is the concept of composing unique online articles that are keyword rich for less then popular search strings. Online entrepreneurs Travis Sago and his wife devised the term Bum Marketing from the concept that a bum off the streets could make money. Yes, it is that simple! Create original articles that are filled with keywords specifically tailored for a target audience and have your article get picked up by the major online search engines.

First secret to bum marketing is to have your personal article displayed on Google's first page. If your unique article is posted on the first page potential readers see, the more likely they are to click on YOUR page and read. Remember to make sure that the header of the article is attention grabbing, sensational but not inaccurate. Here is an example, type in a search string in Google such as , "How to potty train". There are well over 3 million hits on that search string alone. Now try, "best way to potty train". Wow, only slightly over 20,000 hits for that search! Now create a keyword rich article promoting the "best way to potty train", making sure that your search term is listed several times. Market your personal article with online companies like Ezinearticles.com and Goarticles.com. Finding a niche market that has a small to moderate amount of competition with the largest possibility of consumer spending is essential for making money.

The greatest benefit to bum marketing is producing income straight from your home with no collateral. Generating several online keyword abundant articles in a field of study or hobby that you already know is one of the simplest ways to earning a paycheck right from your own computer with bum marketing!

Bum Marketing