The baby boomers comprise a large portion of the market. According to Entrepreneur Media, by the year 2020, twenty five percent of people in the USA will be over the age of 65. As they age, the business opportunities in elderly care are expanding and are expected to increase. Although the number of in-home care and assisted living businesses are increasing, these are not the only areas of growth.
Many baby boomers are still active, and they want to keep it that way. Insightful entrepreneurs are looking at what this mature crowd wants, and they are creating anti-aging and health products to meet the needs of the market. There are also companies sprouting up that provide services like organized senior travel and tour groups, active health clubs for seniors and more.
Concierge services, bookkeepers and financial planners are also providing much-needed amenities to those who want assistance in making life easier as they grow older. Here are some of the business trends that we are seeing now.
Continued: Senior Care Business Trends for 2011 |