Our Philosophy There’s a difference between ideas born from cubicles and those that rise from passion. It’s that passion that inspires us at Free Fly to create products that are perfectly articulated from fiber to fit; never overbuilt or under considered. We’re a young, innovative company that makes comfort-first, highest-quality bamboo apparel designed to be worn sunup to sundown, season to season, year after year. Our days aren’t confined to a single idea or a short list of activities. There are a lot of reasons we’re unique, but there’s one thing that truly sets us apart: bamboo. We specialize in authentic performance wear built from naturally breathable bamboo fabric because there is a difference—a difference between the pieces you simply throw on and the ones you never want to take off. It’s the Free Fly difference, and you feel it every time you live in our gear.