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Date: 2007-02-04, 11:36PM MST
Author: Clayton M. Christensen
Publisher: Collins
Category: Book
List Price: $17.95
Buy Used: $5.92
You Save: $12.03 (67%)
New (41) Used (41) Collectible (1) from $5.92
Avg. Customer Rating: 143 reviews
Sales Rank: 2143
Media: Paperback
Edition: Reprint
Number Of Items: 1
Pages: 320
Shipping Weight (lbs): 0.5
Dimensions (in): 8 x 5.3 x 0.8
ISBN: 0060521996
Dewey Decimal Number: 658
EAN: 9780060521998
ASIN: 0060521996
Publication Date: January 2003
Availability: Usually ships in 1-2 business days
Condition: Good reading copy! We ship daily from GA. All orders ship within 2 business days. Satisfaction Guaranteed! Promote Literacy!
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Editorial Reviews:
Amazon.com
What do the Honda Supercub, Intel's 8088 processor, and hydraulic excavators have in common? They are all examples of disruptive technologies that helped to redefine the competitive landscape of their respective markets. These products did not come about as the result of successful companies carrying out sound business practices in established markets. In The Innovator's Dilemma, author Clayton M. Christensen shows how these and other products cut into the low end of the marketplace and eventually evolved to displace high-end competitors and their reigning technologies.
At the heart of The Innovator's Dilemma is how a successful company with established products keeps from being pushed aside by newer, cheaper products that will, over time, get better and become a serious threat. Christensen writes that even the best-managed companies, in spite of their attention to customers and continual investment in new technology, are susceptible to failure no matter what the industry, be it hard drives or consumer retailing. Succinct and clearly written, The Innovator's Dilemma is an important book that belongs on every manager's bookshelf. Highly recommended. --Harry C. Edwards
Book Description
In this revolutionary bestseller, Harvard professor Clayton M. Christensen says outstanding companies can do everything right and still lose their market leadership -- or worse, disappear completely. And he not only proves what he says, he tells others how to avoid a similar fate.
Focusing on "disruptive technology" -- the Honda Super Cub, Intel's 8088 processor, or the hydraulic excavator, for example -- Christensen shows why most companies miss "the next great wave." Whether in electronics or retailing, a successful company with established products will get pushed aside unless managers know when to abandon traditional business practices. Using the lessons of successes and failures from leading companies, The Innovator's Dilemma presents a set of rules for capitalizing on the phenomenon of disruptive innovation.
Find out:
When it is right not to listen to customers.
When to invest in developing lower-performance products that promise lower margins.
When to pursue small markets at the expense of seemingly
larger and more lucrative ones.
Sharp, cogent, and provocative, The Innovator's Dilemma is one of the most talked-about books of our time -- and one no savvy manager or entrepreneur should be without.
Download Description
Revised, updated, and with a new chapter, this book continues to take the radical position that great companies can fail precisely because they do everything right. It demonstrates why outstanding companies lose their market leadership when confronted with disruptive technology--and it explains how to avoid a similar fate. Drawing on insights from a number of industries--such as the computer and disk drive industries, discount retailing, minimills, pharmaceuticals, and the automobile industry--Christensen shows why good management often turns out to be all wrong--and what to do about it.
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