Many insurance agents quit soon after going through cold leads, precisely because cold leads can be exactly just that - cold. And many agents find that they can approach hundreds of people yet convince very few on an insurance policy.
All is not lost, however, as there are ways to tackle the cold market. One of these ways is to pre-qualify leads based on the person's actual need for insurance , and if he or she has the money to pay for it. You don't need to pay for your leads - there are actually many ways that you can gather free health insurance leads and turn them into paying customers.
Tip No. 1: Ask your friends and relatives for referrals.
Family and friends are very good sources of great leads, and when we say great leads, we mean that they are people who will most likely trust you by virtue of your association with the people they know. So, if you have an influential best friend, as ask him or her to refer you to some people. Then you can be well on your way to increasing your sales.