Incorporated in 1999, Kanetix Ltd., founded by Gregory Ellis and George Small, aimed to offer Canadian insurance consumers a better way to shop for insurance. Most Canadians until then were shopping for their insurance by leafing through the phone book and calling the insurance companies, brokers or agents they found; a time consuming process which often discouraged people from actually shopping around to find the best price for the insurance coverage they needed.
With the simple, yet innovative idea to offer instant insurance quotes from competing insurers, the Kanetix® insurance marketplace was launched online. Since then, Canadian insurance consumers have enjoyed the shopping ease offered by the Kanetix insurance marketplace for:
- Auto insurance
- Motorcycle insurance
- Property insurance for homeowners, condo owners and tenants
- Term life insurance
- Critical illness insurance
- Emergency medical travel insurance
- Visitors to Canada travel insurance
- Business insurance
While comparing insurance rates is viewed as the main feature, insurance shoppers can easily compare the insurers and their rates, along with payment options and available discounts among other pertinent information needed for the shopper to make an informed choice and decision. All this valuable information is displayed in a side-by-side chart format, for easy comparison.
A particular advantage of using the Kanetix insurance marketplace is that once shoppers get their quotes--and if they are interested purchasing coverage--they can call in or in most cases, apply online. The full cycle of getting quotes and purchasing can be fulfilled through Kanetix.