Repurposing your blog content is definitely something you will want to do. You’ve spent a lot of time coming up with exceptional content for your blog, so it’s time to make the most of it. If you outsource, the chances are that you have paid a lot of money for this content. While it’s definitely serving a great purpose on the blog itself, you can get even more from it by turning your blog into an e-book!
This works best for niches where people are constantly seeking out information. If there are other e-books already in your niche, then this is definitely a great idea for you. What you want to do is find your very best blog posts. Arrange them by topic (these will become your chapters) and format it into a book. It really is as easy as that!
Of course, you may want to add some text to tie the different pieces together, but for the most part your work is already done for you. Many people over-complicate the process of writing an ebook. Doing it this way can help you see just how easy it is. It can also encourage you to take action on releasing your own product since using past blog content makes it so easy to do.
There are a few things you can do with this book once you’ve put it together. You can choose to give it away for free as a bonus for opting in to your autoresponder e-mail list. You could also sell it to make some great, passive income!
You might be wondering why people are willing to pay or opt-in for content that can be readily found on your blog already. The truth is that people will pay for convenience! Also, the chances are that most people have not read every single post on your blog. If the content is high quality and there is enough demand, you shouldn’t have any trouble at all making sales.
It’s also the case that many people only value what they have paid for. While the information was just as good in the form of blog posts, it takes on a whole new meaning and power once people have paid money for it. People will actually take action with what they’ve learned!
It’s definitely a winning situation for everyone involved. You get to do very little work and receive many rewards in return by repurposing your content. Your readers will get to pay a fair price for high-quality information that comes from a blogger they adore. Bloggers from all over the world do this successfully — some even strike up deals with professional publishing houses to do so!
You don’t need a publishing house behind you, however. All you need to do is assemble the information in a Word document. Then, you can save it as a PDF file. Add pictures and professional looking formatting to make it even more appealing. You can use PayPal to accept payments, and be on your way!
Turning your blog into an e-book is a great idea as soon as you have enough content to do so. You will be able to make more money from your blog with very little effort. You really can’t go wrong when you have your own e-book!
image credit: http://www.flickr.com/photos/nickwebb/2912066345/