VINO SLUSH - Frozen Wine Slush Mix - Monster Money Maker!
Vino Slush is a wonderful new wine slush drink mix that you mix with any kind of wine and water. Just mix it, freeze it and stir it up into a delicious frozen treat. Or you can use a blender to save time. This wine slush craze is sweeping the country. It’s the new way to drink wine. So refreshing, so chic and sophisticated, yet so much fun and tastes so darn good. Your customers will be raving about this product. And repeat business – wow! It’s tremendous. This is the fastest selling product in the history of Cherry Orchard Foods. You will find that even many people who don’t like wine (myself included) will love it when it’s made into a wine slushie with Vino Slush. WHERE TO SELL VINO SLUSH You are able to sell Vino Slush at so many different kinds of events. Always try to get into events that have an affluent customer base. The more money your customers make, the more educated they are. The more educated they are, the more cultivated their tastes are. The more cultivated their tastes are, the more wine drinkers you will have. The combination of more wine drinkers, and customers who make above average incomes combine for your perfect target customer for Vino Slush. There are wine festivals everywhere. That’s an obvious event to get into. However, many other events work beautifully also. Wine Festivals Antique shows Car shows Boat shows Home Improvement shows Flea Markets Craft Shows Festivals Farmer’s Markets Parades Trade Shows Art Festivals Health Expos New Age Shows Concerts Ball Parks Horse Races State Fairs County Fairs Tourist Sites College Events Cultural Events Large festivals of almost any kind are also good events simply because they draw so many customers. Large crowds solve all of your demographics problems. The sheer numbers of people alone will ensure your success. Our experience has shown that with an affluent customer base, up to 70% of the people who taste it, buy it! (With a lower income customer base, you won’t achieve that ratio, but you will still do well as long as you have a well attended event.) You must offer samples to achieve these results though. More about easy sampling later. OUTSELLING THE COMPETITION At most events you will have zero competition. If you do have a competitor, it will most likely be at a major sized event. However, with our option of lower priced packaging (in addition to our gift bags), you will be able to sell our Regular Bags at $8.00 to $10.00 per bag. At $8.00 per bag (I sell them for $9.00 or 3 for $25.00 unless I have a competitor.) you will most certainly be selling at a lower price than any competitor. They would probably be selling gift bags only - at $10.00 to $12.00. Our wholesale pouches sell for $3.95 each, so your markup is at least half, but probably more. HOW TO MAKE VINO SLUSH Just add one bottle of any kind of wine, and one bottle of water to the Vino Slush mix. Mix it up until the mix is thoroughly dissolved and stick it in the freezer for 4 hours or more. Let it thaw, if needed, enough so that you can get a spoon down into the bottom of the container to thoroughly stir it up. The wine flavoring sinks to the bottom as it freezes, so it is very important to get your spoon all the way to the bottom of your container to throughly mix up the entire batch of slush to get all of the flavoring mixed together. If you just scrape slush off of the top of the batch without thoroughly mixing, it won’t taste right because all of the flavor is at the bottom. You can also make Vino Slush in a blender for faster results and perfect consistency. Just put half of the bag into a blender, add wine and ice. Blend until smooth. That’s all there is to it. SAMPLING VINO SLUSH TO THE PUBLIC In the state of Ohio, we are not allowed to give away free samples of any alcohol without a liquor license. Therefore, I provide sampling with non alcoholic wine. I purchase it from my local grocery store for $6.99 per bottle. There are two major wineries that produce non-alcoholic wines – Fre and Ariel. I use Fre Merlot or Fre Premium Red for sampling. I have contacted Fre and found that if you don’t have a local place to buy this wine, the company will ship to you at wholesale prices if you buy by the case. I believe the minimum order is one case. I don’t remember the price, but even with shipping, considering you get hundreds of samples from one bottle, the price was easily affordable. The sale of only two bags more than pays for a bottle of the wine plus shipping. So, being able to sample with non-alcoholic wine should not be a problem. You can have it shipped right to your door. As an alternative to non-alcoholic wine (which I strongly suggest) you may also make samples using ginger ale. I know that is being done, but the more you can make it taste like real wine the better. I can guarantee you that if you use Fre Red or Fre Merlot, you will get results. If you live in a state where you are allowed to give away samples using real wine, so much the better. Use the cheapest brand of wine you can find. When testing my recipe, I used wine that cost $3.99 per bottle. Don’t waste you money on expensive wine. It isn’t needed at all. THREE SAMPLING METHODS ICE CHEST: Sampling can easily be done using an ice chest as long as your health department allows it. I make up batches of the mix in Tupperware type containers made by Gladware. It’s sold at most supermarkets near the zip lock bags area. Get one the size and shape of a shoe box. It holds one full batch perfectly. Then pour that batch into three separate smaller sized Gladware containers that is about one third the size of your shoe box size. Freeze them. Put them in an ice chest with some freezer packs and they will stay frozen all day. When you order your first order of Vino Slush, I will send more detailed instructions on exactly how to offer samples using the ice chest method. FROZEN DRINK MACHINE: You can also use a frozen drink machine which will make your sampling much easier, but it does require electricity. (You may be able to use a generator or marine battery for electricity if your venue allows it.) The frozen drink machine is expensive and heavy, but it makes the sampling so much easier and it offers perfect consistency of the product. Make sure you check with the health department to see if you need to have a triple sink system and hand washing sink to be able to use this method. They will usually let you use three plastic bins for this and an Igloo drink dispenser with a faucet for the handwashing. MARGARITA MACHINE: There are also frozen drink makers on the market that shave ice cubes and blend the shaved ice with the wine and water mixture into a slushie drink. You can find them on the Internet for $200 to $600. The more expensive one has a battery that allows you to use it without needing electricity. It only weighs 21 lbs. and a fairly heavy duty machine. Make sure your health department allows it before you buy one. SELL BREAD DIPPING MIXES WITH THE WINE SLUSH Selling our bread dipping mixes is a perfect companion product to offer when selling our Vino Slush (or our dip mixes). They both have low start up costs and are wonderful for parties. They are inexpensive for the customers to serve to their guests and are unique. When was the last time you saw wine slushies and a bread dipping tray at a party? They are also inexpensive for you to offer samples and easy to prep for sampling. Cherry Orchard Foods sells two bread dipping mixes. We will soon be adding a third flavor. Bread dipping mixes are mixes that you combine with a cup of olive oil. Let them blend for a while and then dip pieces of bread into. This is commonly done at Italian restaurants. However, most of these restaurants pour the dry herbs onto a plate an then add the olive oil in front of you. This method doesn’t let the herbs and spices blend with the olive oil. Therefore, you don’t get the full flavor the herbs and spices have to offer. When you sell our bread dipping mixes, you mix up the olive oil and the dipping mix well in advance of when you will be offering it as samples. This gives the herbs and spices plenty of time to blend together to get the full, bold flavors of the mix. These mixes are the same price as our dip mixes at wholesale prices. They are inexpensive, yet unbelievably delicious. To sample them, all you do is mix the olive oil with the mix, carry it to the event in a plastic container with a spout. Cut up pieces of bread and put them in an airtight container. Provide a pair of tongs to let the customer grab a piece of bread. When you get to the event, shake the container of the oil and mix so that the herbs and spices are all mixed up andpour some of the oil onto a plate. Set the pieces of bread and tongs out for the customers and let them dip the pieces of bread into the oil. As with all of our products, let the customer taste the product and your job is done. The taste alone does all of your selling for you. The Vino Slush and the bread dipping oils work together beautifully. VINO SLUSH PRICES The price is $3.95 each, plus shipping, for our regular red pouches. They come in a case of 30 bags. One case minimum for both opening and re-orders. Shipping is not included in above prices. We also have prices for bulk bags of 30 lbs. The bulk packaging of 30lbs. is for folks who have a frozen drink machine or for people who want to buy the product at the lowest possible price and do their own packaging. One 30 lb. bag would yield 40 bags. We can sell you our own special red pouches that resist moisture. We also sell our labels. You will save about a dollar per bag by packaging the mix yourself. TO ORDER VINO SLUSH Go to DEALERS ONLY page on website and use - vino - for password. BREAD DIPPING MIX PRICES The bread dipping mixes are $1.35 wholesale. They retail for $4.00 or 3 for $10.00 or 7 for $20.00 If you are buying our Vino Slush wholesale, you may purchase a minimum order of 40 bread dipping mixes. Tuscan Garlic usually sells better than the Sicilian Herb. TO ORDER BREAD DIP MIX: If you are buying the bread dipping mixes with the Vino Slush, you may order it online at www.vinoslush.com. Click on DEALERS ONLY and use the password - vino If you have further questions, you may reach me at my home number: 513-752-2646. Thanks again. I look forward to working together. Jim Miller - President Cherry Orchard Foods www.cherryorchardfoods.com www.vinoslush.com