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Internet Marketing Online Will Give You a Boost!

Item ID#:2454878Location:
Seller ID#:571214 Views:

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Whether you have an online or offline business, creating a
marketing component that publicizes you with business internet marketing
online is a must-have in these increasingly virtual times!It's
amazing, actually. With the power of "local search" in the search
engines, the Internet is eve more powerful than the yellow pages at
helping ready-to-buy consumers find a local plumber or real estate agent
just as easily as they find MP3 downloads or e-books for sale.You,
too, can attract eager prospects to you, online with some savvy
business marketing strategies. It's not easy, but it's an investment
that will pay off in the long term.Here are the CRITICAL things
you must do to create a solid business presence through Internet
marketing online.1) Focus on one niche. It's possible that you
do a number of things. As entrepreneurs many of us are drawn toward
having lots of irons in the fire. You may have a bookkeeping service
and a plumbing business. Don't try to "save money" by combining the
two. Have different websites devoted to the different activities.2)
Find out how people are searching for your products and services
online. For example, let's say you're in the HVAC trade and you know
that annual maintenance of HVAC machines is very important. Well, your
clients might not know that and may rarely search for a technician to
help them with that problem. The truth is, there are probably a lot
more people searching for things like "air conditioner not working" or
"how to fix my air conditioner." The key thing to remember is that you
want to know what people are looking up, so you can be found when they
search for those terms. Those terms that people type into the search
engines are called "keywords." You want your site to rank well for
these keywords. To find out what keywords are being used in your niche,
go to and do a search for "google keyword tool" - you should
find Google's keyword suggestion tool and you can type in YOUR idea of
what people search for, and google will look through it's database to
find terms that are similar. Google will show you terms that people
actually type into the search engines. You can also find out how many
other competing sites are also being optimized for these terms.3)
Decide which keywords to optimize your site for, and create a lot of
content that incorporates those keywords. In order for your website to
rank well, you're going to need to have lots of articles of content.
Forget having just a 5 or 10 page website. The only way those will get
traffic is through someone typing the URL directly into the web browser,
or through your buying pay per click ads - which can be effective, but
is also pricey to learn. That's an advanced strategy. This article is
focused on business internet marketing online using natural search
engine optimization strategies. Choose keywords that have a relatively
high number of searches but few competing websites. (You can find out
the level of competition by going to google and typing in your "keyword"
in "quotation marks". Google will tell you that there are 42,300
competing sites - that's your competition. Your goal should be to find
keywords with at least 1,000 searches per month and fewer than 50,000
competing websites. You can choose words with fewer than 1,000 searches
per month, but if you do, I would make sure they are very focused -
such as "HVAC repair seattle, wa" or "cheap quickbooks virtual assistant
bookkeeper." The fact that these people are very clearly looking for
YOU makes it worth taking the effort to help them find you, even if
there aren't many of them, they are high quality prospects.4)
Write, write, write. You'll want to write about 20-50 articles for your
site to start off with, then put it on "autopilot" by giving it fresh
content every 3-7 days... more often if your niche is highly
competitive. Search engines like to see the site growing over time.5)
Get links back into your site. It's very important that you have links
coming to your site from quality referral pages. These days, you can
promote your site through a variety of free sources including "Web 2.0"
media, such as,,, etc. This
is known as social media. You should strive to get upwards of 40 links
to your site, and the pages within your site. This can take some time,
but it is well worth the effort.6) Focus on on-page conversion.
Once you have traffic to your site, you want to make sure that the
visitor has a good experience. Consider what is the MAIN THING you want
your visitor to do when he is on your site - is it to call you, fill
out lead form, enter their name and email address, visit a sales page
and buy a product? You need to be clear on what they should do, or they
won't know either. The confused mind gives up and leaves! Make it
easy and straight forward.This is just the tip of the ice burg
when it comes to Small Business internet marketing online. There are
lot of other ways you can promote your website to get traffic, and there
are lots of other ways to make money from the visitors who do come.

To learn how serious small business owners are becoming
successful building business-based websites online (without the
technological hurdles that hold us back) I encourage you to read this
article on business
internet marketing online, now!I have seen at least a
hundred testimonials of people using this website
building process successfully and, starting from scratch, they are
reaching "real" BUSINESS success, not just getting puffed up with
Internet Marketing schemes.
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6/18/2018 9:41:55 PM UTC