Thanks to advances in local net search technology, you can get the kids ready for faculty, support the local economy and save gas - all at the same time. Local search sites and geo-targeted advertising make it simple to find the best deals on back-to-discount school supplies at stores near you. Top Sites For local store search, Google Maps is as useful as it is fun. Of all sites tested, Google's search results for'discount school supplies' were the best, and the split-screen design provides maximum information with minimum clicks. Inputting your desired location and a product ( e.g, pencils ) yields masses of results with all of the information you could want : pricing, product description, nearest store location ( all stores are giant chains ), a photo picture of the product, online offers, local offers, and store ratings. Other Sites Worth a Look Searching for 'discount school supplies' plus a zip code, YellowPages.Com delivered lots of local results, but information about the stores and their location is scattered across many pages. Windows Live Local, in Beta testing, works likewise to Google Maps. It offers more complex mapping options than Google, but navigation and page layout are similarly complicated. Searching for'discount school supplies' plus zip yielded several results, but many weren't relevant. Still, a robust mapping program and Microsoft knowledge make this a site with a future. Stores that sell discount school supplies already have a strong advertising presence on local search engines. That is not a surprise : geo-targeted advertising is inexpensive, effective, and reaches highly qualified prospects. For $25 a month, Yahoo! Local provides a featured listing and a free ( ) five-page basic Web site. Geo-targeted adverts through Google AdWords, Yahoo! Search promoting or Microsoft adCenter can be had at a very low cost. Yahoo! Local, Yahoo!'s new local search engine, delivered few results for'discount school supplies', but Yahoo! has an enormous database and resources to improve search performance. Their user rating system for stores might grow into a useful feature, but to this point there is little data. Two factors ensure that on-line local shopping is here for good. Second, new technologies permit advertisers to more accurately identify shoppers based on zip, area code, and/or IP address. Before long, you will be able to use your cell phonephone to find the best deals on notebooks and rulers, and get directions to the store. Stay Tuned Whether you would like the closest one-stop shop or the one perfect backpack your youngster cannot live without, local on-line search points you in the right direction. for more info how to find Discount School Supplies check out
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