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OK, so you want to market online and you are confused about these Black Hat SEO and White Hat SEO terms and where to go with them. You don’t know the search engine rules and are scared that you will be banned by using any or all of these methods. Does this sound like you? If so, I am going to attempt an explanation of these methods and how to effectively use both White Hat SEO and Black Hat SEO methods without breaking the rules.
What does White Hat SEO involve? Well, this is where you pay closer attention on content and promoting your content on blogs and your domain without too much keyword stuffing, but content that flows. Your copy write on your sales page is attention getting and does have keywords placed in strategic places, but you don’t over indulge.
You follow the search engines rules to every specification and play it safe. You stay among the pack of competition and fight hard to stay afloat.
On the other hand, Black Hat SEO is much the opposite because you don’t play it safe. You set your own rules, but in the confines of the search engine specification, but in some cases, some people go way over board with unethical displays of breaking the rules.
You create content, but use keyword density to optimize your page and blogs. You turn the tables on the search engines and whisper, “catch me, if you can.” You make tons of money until you get caught and have to start over again, but you are so good at it that it takes a shorter time to get back up and running again. You now play the illusive game all over again.
It does not have to be that way. Black Hat SEO can be well within the confines of the rules if you learn to play it in the middle, so to speak. Let me explain:
With White Hat SEO, you use technique such as internal linking, which includes using site maps, which get picked up easily by the search engines. Create good content that is keyword rich, but with relevant keywords and valuable information. Swap links with similar website owners to create backlinks. Make sure you optimize your meta tags, page titles and description.
With Black Hat SEO techniques, you would carry out all of the same actions as in the White Hat SEO methods, but you would get backlinks through commenting on “DoFollow,” blogs, forum post and article submission website. You would use two or three anchor text of the keywords in your resource box instead of just one.
You would cloak your affiliate links because if you don’t, then your commission can easily be stolen. I do not adhere to using hidden text, keyword stuffing, or doorway pages, but I do think that creating many different websites or blogs similar in niche is not unethical in any way. It is like owning real estate, but this is virtual real estate. Linking each website back to each other is not the same as the old interlinking method of Black Hat SEO. What you are doing is letting your visitors know that you have other related sites as well.
In conclusion, you can use white hat SEO methods, but if you interlink it with the Black Hat SEO methods I described, you won’t get banned by the search engine and you will have an edge over your competitors who are doing it the White Hat SEO way only.
If you want to be a Black Hat Millionaire, then I certainly would recommend Black Hat is Back SEO marketing for you because it helps you to stay above the competition and become more successful with your online marketing.
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