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Millions of business leaders from around the globe are scratching their heads trying to figure out how to get the young adult consumer to buy their products and services. There's no reason to try and get this figured out...the Gen Y Buzz Program has those answers for you!
This jam-packed library has all of the resources and brain power behind it that you will need to learn how to market to and attract the age 18-29 consumer so that they buy your
products and services over and over again!
Why Do You Need to Know How to
Market to Generation Y?
They're called Generation Y, Millennials, Echo Boomers, and Connecteds. By whatever name, this generation of youth born after 1977 represents more than 70 million consumers. They earn a total annual income of about $211 billion, spend approximately $172 billion per year** and considerably influence many adult consumer buying choices, so no longer are they the youth that will be seen but not heard -- and marketing professionals need to take notice!
Millennials don't think like older generations think. You can't reach them through print advertising, and they don't watch that much television (if they do, they surf channels, blacking out YOUR television ads.) It's time to get on top of your marketing and learn to think like a Millennial so that you start flocking in your direction!
Register Now to Join Gen Y Buzz
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